Monday, December 2, 2013

Do your clients understand what you are saying?

By: Stan Washington
Date: December 02, 2013

Original Story and pictures
http://www.businessinsider.com/dialects-of-american-english-2013-12

If you would have told me there are more than 24 dialects in America before I read this article, I would have said you were crazy.  Four at the most, maybe five!  Business Insider quotes Robert Delaney who studied regional dialects in America. This map lists 24 or more dialects in America.  Read the article for more detail on each dialect.

How Can Dialects Affect Your Message?
If you are using regional references in your communication, you may be confusing potential clients and losing business.  In Chicago we say "Da Bears" which may not translate well if I'm speaking about "Da business!" Neutralize your regional references because you are facing a national or global client.

Does Your Humor Translate?
I have read many of your articles and some of the humor does not translate across regions very well.  Connect with your friends in other regions and ask their opinion of what you are writing.  This opinion can save you from sending out something offensive.

Look at Other Regions
Where are you getting your information from?  If you are getting local information, then maybe it's time for you to read news from other cities to get a fresh perspective. Check out what's going on in different countries, states or cities to round out your communication. Your clients will appreciate your broad perspective,


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