FEATURED - Jan Marino (Founder / Personal & Business Reinvention Expert)

By: Stan Washington

Tiny Interview - Jan Marino, Founder / Personal & Business Reinvention Expert

Stan: Jan please tell me about yourself and your services.

Jan: High Gain provides reinvention services for individuals and businesses including branding, social media, sales & marketing strategies, sales training, business intelligence and disruptive progress/results

Stan: What advice would you give business owners?

Jan: Talk to your customers every day and find out exactly what they need to be more successful. 


Jan can be reached at: 
630-299-9927
http://highgaincompanies.com  
jan.highgainco@gmail.com

Honor Services Office Now Available!

Naperville, ILL, March 19, 2014 /Honor Services Office/

New technology is available to help small businesses efficiently manage clients, quickly prepare invoices, and successfully reach prospects through e-mail marketing. Honor Services Office, the company and the software, makes it easy to grow business, grow clients from anywhere.

"We heard many small business owners who were not in the human capitol industry ask for software that could help them with their business needs" said Stan Washington, founder and President of Honor Services Inc. and maker of the original platform Career Coach Office. 

Pardon Our Dust
"Over the next few months, we will be migrating all accounts over to this new platform which is much easier to use and has some new twists" Washington said.

Contact Management  - Updated Auto Reminders to make sure you remember to contact potential client and clients thusly building your relationship
Email Marketing Campaign - Updated Click-Thru stats to enable you to see how successful your campaign is.
Client Management  - Added Private Notes to keep your conversations documented.
Online Invoicing - Updated Customizable Invoices with personalized notes and "Subscription" invoicing in Daily, Weekly, Monthly and Annual Billing intervals.

If you have questions about your account then, please feel free to contact us at (888)611-7725 or email support@careercoachoffice.com.

http://www.careercoachoffice.com/mproducts.php

What comes up when you Google your company?

By: Stan Washington
Date: December 03, 2013

After Google-ing "Is Illinois..." I noticed a strange thing, the auto-complete gave me a list of suggestions asked about the state of Illinois.  Go to Bloomberg Businessweek to see what people are looking up about the state you live in. http://www.businessweek.com/articles/2013-12-03/the-united-states-of-google-an-autofill-atlas#r=recent

After seeing what people are asking about states, I thought about small business owners who struggle to get their company recognized by the large search engines.  Their business barely shows up.  Have a friend type in the name of your business into Google and see if they can find you.  Of course you can find you, but will your customers?

Optimize your web page with SEO rich keywords
Search Engine Optimization is probably one of the most important things you can do to make people find you.  Most people only look at the first or second page of a search before giving up and changing to a new search. Use keywords on your page that will enable people to find you!

Get a Google+ Account
Yes, that's right I said it! Another social media tool you have to keep track of.  This one is emerging to be important though.  Google is positioning themselves to compete against Facebook and lifting your company's name to the front page of the search simply by having an account.  The more places you are, the more your name will show up in the search.




Use Social Media to mention your website
Place the name of your website in blogs, Facebook posts, tweets and any other communication vehicles you can. This becomes a referrer to your page and helps people find you!

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http:www.careercoachoffice.com helps people find you by giving you your own web presence page! Try it today!

Do your clients understand what you are saying?

By: Stan Washington
Date: December 02, 2013

Original Story and pictures
http://www.businessinsider.com/dialects-of-american-english-2013-12

If you would have told me there are more than 24 dialects in America before I read this article, I would have said you were crazy.  Four at the most, maybe five!  Business Insider quotes Robert Delaney who studied regional dialects in America. This map lists 24 or more dialects in America.  Read the article for more detail on each dialect.

How Can Dialects Affect Your Message?
If you are using regional references in your communication, you may be confusing potential clients and losing business.  In Chicago we say "Da Bears" which may not translate well if I'm speaking about "Da business!" Neutralize your regional references because you are facing a national or global client.

Does Your Humor Translate?
I have read many of your articles and some of the humor does not translate across regions very well.  Connect with your friends in other regions and ask their opinion of what you are writing.  This opinion can save you from sending out something offensive.

Look at Other Regions
Where are you getting your information from?  If you are getting local information, then maybe it's time for you to read news from other cities to get a fresh perspective. Check out what's going on in different countries, states or cities to round out your communication. Your clients will appreciate your broad perspective,

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Visit http://www.careercoachoffice.com and try out our client management tool. Your clients can log on and get the custom plan you built for them! 

Not Just for coaches!

Great for any small business!