Why Honor Services Office Sends Email Marketing

Email Marketing is probably the most engaging way to reach your audience with vital information about your business. Most people check their email at least four times daily.  Here are a few vital tips:

Stay away from Spammy Words
Promising the world and delivering nothing can be detrimental to your business. Use words that describe your product or service in a compelling way and stop being gimmicky.

Don't bother the stranger
Ask people to opt in to your email list and you will not be considered a spammer. One suggestion is to host events that you can meet your clients virtually or in person, keeping the personal engagement high.

Remain Relevant 
Be the expert in your field rather than bugging them to buy!  Show that you know what they are going through and describe how you your product or service may alleviate a problem they are facing.

Keep Valuable Metrics
We asked small business owners "How do you know what's working?" They answered "My gut tells me I'm growing." People are wasting their time with gut feel marketing. Honor Service Office provides vital metrics that tells you what your customer likes and dislikes. Use "Open" report and the "Click Thru" metrics to actually see who clicked on your email and how many times they opened it.

Why Honor Services Office CRM Tool Keeps Contacts

We spoke to successful small business owners and found that the more they kept in touch with their clients and potential clients the more they grew their business.

We built a Prospect Management system that keeps vital information about everyone you deal with regularly.  No more lost information.

Keep Vital Notes

Each contact has a place to keep general comments, Phone comments, Email comments and more.  No more faulty memory.

Simply click on "Potential Client" or "Client" and click the "Add New" button to enter your new client or potential client.

Scroll down and you will see where you can enter notes, create plans, document their interest level and whether you have contacted this person.  You can also set a reminder date to contact them next.

List Upload
You can upload a list of people you wish to keep in contact with.  This way you don't have to worry about doing this one at a time if you are dealing with a large group of people.

FEATURED - Tom Powner (Career Coach, Resume Writer Mock Interview and Development Coach)

By: Stan Washington

Tiny Interview - Thomas Powner  Founder / Career Coach, Resume Writer Mock Interview and Development Coach at Career Thinker Inc.

Stan: Tom please tell me about yourself and your services.

Tom: We provide branded resumes, bios and LinkedIn profiles to enable career minded people to get the job they seek. We have a unique job search strategy that works! We also help our clients by performing mock interviews. We increase their career Connect-Ability!

Stan: What advice would you give business owners?

Tom: Understand and infuse technology in your business operations to increase productivity. Referrals are key, so stay connected to your clients even when they no longer need your services or products.  


Tom can be reached at: 

866-369-9634

http://careerthinker.com/

TomPowner@CareerThinker.com